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CopyStar Blog

And the winner is…

You picked it for me, CopyStar — and it’s official! “My Life as a 50+ Year-Old White Male” ...
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To Niche or Not – That is the $$$ Question…

How to Get Clients to View You as a MUST-HAVE Expert! Hiya CopyStar! One of the most popular ...
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Let Me Tell It To You Straight

You know I love you, right? Hiya CopyStar! That’s how my friends and family tell me I start ...
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Taboo Words To Avoid

How NOT to get yourself in trouble in the health market Hiya CopyStar! If you’re writing for the ...
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You Ask – I Answer

You ask — and I answer your burning questions! Hiya CopyStar! A big THANK YOU for sending me ...
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Do this one thing for even STRONGER copy

Here’s How to Pump Muscle into Your Copy!  Hiya CopyStar, You know what I hate more than gyms? ...
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Additional Articles

“Unleash Your Inner Hustle” – With Me!

Here’s your special invitation to “Unleash Your Inner Hustle” — and it’s absolutely FREE! Hiya CopyStar! What’s your ...
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Are you scared of losing your job?

Why NOW is an even BETTER time to become a freelance HEALTH writer! Hiya CopyStar! I hope you’re ...
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A Tribute to Clayton Makepeace

A tribute to my mentor and friend – the legendary Clayton Makepeace Hiya CopyStar! On Sunday, March 15th ...
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This is serious…

The dark side of copywriting Hiya CopyStar There’s a dirty… lowdown… and downright unethical side of copywriting you ...
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You say “toe-may-toe…”

Here’s a little help to develop your OWN writing style!   Hiya CopyStar! I always chuckle when I ...
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Turn crippling fear into cold cash

Time to Turn Your Fears into Moolah! Hiya CopyStar! If it hasn’t happened to you yet — it ...
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If your client wants an inch – give ‘em a mile!

Here’s how to give clients MORE winners — and INCREASE your income Hiya CopyStar! True or false. Your job is ...
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This is going to be YOUR year

Here’s how to make 2020 YOUR year for copywriting success! Hiya CopyStar! On January 1, 1999 — I ...
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It’s almost over

Hiya CopyStar! Are you getting excited about AWAI’s FastTrack to Copywriting Success bootcamp and Job Fair in Delray Beach, Florida ...
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Still staring at a blank page?

Hiya CopyStar! In the last issue I gave you 2 keys to help you BUMP your copywriting income. ...
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This is ONLY for my CopyStar readers

Don’t miss this amazing opportunity for us to meet in person Hiya CopyStar! I’m so excited about next ...
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How eating crickets boosted my copywriting income

How to write killer copy FASTER and boost your income!  Part 1 Hiya CopyStar! I love a good ...
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Ideas are like my 4 pregnancies…

How to get organized – even if you’re an UNorganized writer like me! Hiya CopyStar! My husband and ...
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I’m Not So Sure About This…

How to Overcome Objection and Skepticism Hiya CopyStar! My daughter #1 drives me CRAZY! She’s stubborn… hard-headed… skeptical… and ...
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Read this or die (not really)

How to Grab Your Reader by the Eyeballs Hiya CopyStar! Read this or die. Did you just do ...
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What makes copy perfect?

You don’t need perfect copy — to write kick-butt copy! Hiya CopyStar! Leonardo da Vinci once said, “Art is ...
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Are you boring your reader to death?

Turn your Copy from Wimpy to Sizzling Hot! Hiya CopyStar! Most people go through life bored out of ...
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KISS – Keep It Simple, Sweetie

Never underestimate the power of simplicity! Hiya CopyStar! In 2017 my husband and I visited Kenya and experienced ...
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What’s your story?

Turn your next story into ka-ching! Hiya CopyStar! There ain’t nothing like having a good story to really ...
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Do you really need a “mentor”?

3 Mentoring tips to boost your copywriting income! Hiya Copystar! “Wax on! Wax off!”  Those famous words from ...
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Easiest way to increase your odds of getting a control

Boost your odds of getting a control with this simple secret! Hiya CopyStar! Don’t you love the moment ...
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Here’s how to catch a roving eye

Tap into the power of sidebars! Hiya Copystar! True or false. If you write killer copy — your prospect ...
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How to make your copy JUMP off the page

Here’s How to Make Your Copy Come Alive! Hiya CopyStar! You’ve worked for days — even weeks getting your ...
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Is your sales copy boring?

Here’s how to sprinkle humor in your copy — and keep your prospect smiling all the way to ...
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Get your writing MOJO back!

How to Overcome Confusion...Boredom...and Apathy! Hiya CopyStar, My kids all have different personalities — but my third one ...
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And the Academy Award Goes to…

And the Academy Award Goes to… Hiya CopyStar, Ever since my daughter #2 was a child – she ...
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The Back Cover — a.k.a. the “Other Headline”

The Back Cover — a.k.a. the “Other Headline” Hiya CopyStar, I love mail! Walking to the mailbox and ...
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Why Writing Sales Copy is Like Giving Birth

Why Writing Sales Copy is Like Giving Birth Hiya CopyStar, Never woulda thought giving birth to my 4 ...
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Stay Focused and Write Kick —Butt Copy!

Stay Focused and Write Kick —Butt Copy! Hiya CopyStar, I just had an experience with a copy cub ...
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How to Write an Offer Your Prospect Can’t Refuse

How to Write an Offer Your Prospect Can’t Refuse Hiya CopyStar, Don’t you love it when you find ...
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Here’s how to Increase Your Odds of Writing KILLER Headlines!

Here’s how to Increase Your Odds of Writing KILLER Headlines! Hiya CopyStar, I’m gonna steal and then butcher ...
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Take Your Prospect on a Joy Ride – and Nail the Sale!

Take Your Prospect on a Joy Ride – and Nail the Sale! Hiya CopyStar, I love roller coasters! ...
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Here’s how to punch up your copy with PROOF!

I’m from Missouri – so, you gotta SHOW me!Here’s how to punch up your copy with PROOF! Hiya CopyStar, OK — ...
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Kick your copywriting into high gear

How to Kick Your Writing Into High Gear — and Create Winning Controls! Hiya CopyStar, I’ve got not ...
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2019 is YOUR year to get your Copywriting Biz off the ground!

  2019 is YOUR year to get your Copywriting Biz off the ground! Hiya CopyStar, I can’t believe ...
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You ain’t a sales writer if you don’t NAIL the sale!

    You ain’t a sales writer if you don’t NAIL the sale! Hiya CopyStar, I’ve seen copy ...
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7 keys to writing faster and Making Lots of Moolah! Part DEUX

7 keys to writing faster and Making Lots of Moolah!  Part DEUX Hiya CopyStar! In the last issue ...
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Forget perfect copy – write FAST copy instead!

  Write even FASTER Copy… Slash Your Writing Time By 60%… and DOUBLE — and dare I say ...
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10 Copywriting ACTION TIPS to BOOST your success!

10 Copywriting ACTION TIPS to BOOST your success! Hiya CopyStar, I’ve been working with a few junior writers ...
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“Sizzling hot copy – written by Y.O.U!”

“Sizzling hot copy – written by Y.O.U!” Hiya CopyStar, Want to know the absolutely BEST way to turn ...
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How to grow your copywriting business — one client at a time!

How to grow your copywriting business — one client at a time! Hiya CopyStar, I remember my first copywriting ...
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A 4-letter word that gets you out of legal “hot water”

A 4-letter word that gets you out of legal “hot water” Hiya CopyStar, If this hasn’t happened to ...
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7 Reasons to JUMP into the Health Market NOW

7 Reasons to JUMP into the Health Market NOW! Hiya CopyStar, People are always going to worry about ...
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The power of the testimonial — Why brag — when others can sing your praises!

The power of the testimonial — Why brag — when others can sing your praises! Hiya CopyStar, Take ...
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A powerful lesson from my 99-year-old grandmother

Zero in on the benefits to grab your reader… Hiya CopyStar, Several years ago, my 99-year-old grandmother, Mama ...
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Grab your dreams — and Go for it!

Grab your dreams — and Go for it! Hiya CopyStar, Man, can you believe we’re zooming through the ...
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You Ask — I give it to you straight!

You Ask — I give it to you straight! Hiya CopyStar, This issue is all about Y-O-U! That’s ...
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Faster than a speeding… (you know the rest!) Here’s an easy way to create momentum in your copy…

Faster than a speeding… (you know the rest!) Here’s an easy way to create momentum in your copy… ...
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3 great moves that boosted my copywriting biz to new heights!

3 great moves that boosted my copywriting biz to new heights! Hiya CopyStar, It was January 1, 1999 ...
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If you’re going to be an Internet copywriter — you gotta speaka da lingo! Part II

If you’re going to be an Internet copywriter — you gotta speaka da lingo!  Part II Hi CopyStar, ...
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3 powerful headlines to grab your prospect by the eyeballs!

3 powerful headlines to grab your prospect by the eyeballs! Hi CopyStar, Read this or die. Who in ...
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If you’re going to be a copywriter — you gotta speaka da lingo!

If you’re going to be a copywriter — you gotta speaka da lingo! Hi CopyStar, Nothing says “rookie” ...
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How to overcome fear and write copy that ROCKS!

How to overcome fear and write copy that ROCKS! Hi CopyStar, Just about every copywriter hears it. Some louder ...
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How Writing a Letter Saved Me From A $1,178 Dumb Mistake!

How Writing a Letter Saved Me From A $1,178 Dumb Mistake! The Power of the Letter — in ...
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It’s copywriting – not copy the writing!

It’s copywriting – not copy the writing! Hiya CopyStar, I just had a long talk with one of ...
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What’s the 2nd most important piece in your sales copy?

P.S. Here’s how to maximize this valuable real estate in your sales promo! Hiya CopyStar, One of the ...
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The biggest mistake most new – and experienced – writers make…

  The biggest mistake most new – and experienced – writers make… Hiya CopyStar, Ok, so let’s say ...
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“If operators are busy, please keep calling!” – Use this powerful tool to boost response!

“If operators are busy, please keep calling!” – Use this powerful tool to boost response! Hiya CopyStar, In ...
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The ONE word that BOOSTS sales over and over again!

This ONE word can BOOSTS your credibility and create profits! Hiya CopyStar, Right now — I'm going to ...
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Is writing a sales letter or a magalog scaring you to death?

Baby step your way to writing a kick — butt sales letter Hiya CopyStar, Once in a while ...
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You ain’t a sales writer if you don’t NAIL the sale!

You ain’t a sales writer if you don’t NAIL the sale! Hiya CopyStar, I've seen copy with a ...
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Your sales copy bombed— now what?

Your sales copy bombed — now what? Hiya CopyStar, If it hasn't happened to you yet — it ...
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Give – yes GIVE – your clients 2… 3… even 5 new sales copy – for the price of ONE!

Give — yes GIVE — your clients 2... 3... even 5 new sales copy — for the price ...
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7 keys to writing faster and Making Lots of Moolah! Part DEUX

7 keys to writing faster and Making Lots of Moolah!  Part DEUX Hiya CopyStar! In the last issue ...
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Write even FASTER Copy… Slash Your Writing Time By 60%… and DOUBLE – and dare I say – TRIPLE Your Income!

Write even FASTER Copy... Slash Your Writing Time By 60%... and DOUBLE — and dare I say — ...
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Please do NOT share this news…

A Special Opportunity to Join a Very Exclusive Event. Won’t cost you a dime right now — but ...
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10 Copywriting ACTION TIPS to BOOST your success!

10 Copywriting ACTION TIPS to BOOST your success!   Hiya CopyStar, I’ve been working with a few junior ...
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Never write boring copy again

“Sizzling hot copy – written by Y.O.U!”   Hiya CopyStar, Want to know the absolutely BEST way to ...
Read More

How to grow your copywriting business – one client at a time!

How to grow your copywriting business — one client at a time! Hiya CopyStar, I remember my first copywriting ...
Read More

A 4-letter word that gets you out of legal “hot water”

A 4-letter word that gets you out of legal “hot water”   Hiya CopyStar, If this hasn’t happened ...
Read More

7 Reasons to JUMP into the Health Market NOW!

7 Reasons to JUMP into the Health Market NOW!   Hiya CopyStar, People are always going to worry ...
Read More

The power of the testimonial

The power of the testimonial — Why brag — when others can sing your praises!   Hiya CopyStar, ...
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The old lady just lit up when I did this one thing…

Zero in on the benefits to grab your reader… Hiya CopyStar, Several years ago, my 99-year-old grandmother, Mama ...
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Grab your dreams in 2017

Grab your dreams — whatever they are — and Go for it in 2017!   Hiya CopyStar, Man, ...
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You Ask – I give it to you straight!

You Ask — I give it to you straight!   Hiya CopyStar, This issue is all about Y-O-U! ...
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For killer copy – you need BULLETS…

Faster than a speeding… (you know the rest!) Here’s an easy way to create momentum in your copy… ...
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Boost your copywriting biz with these 3 steps…

3 great moves that boosted my copywriting biz to new heights!   Hiya CopyStar, Did I tell you ...
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3 Powerful Headlines To Grab your Prospect by the Eyeballs!

3 powerful headlines to grab your prospect by the eyeballs!   Hi CopyStar, Read this or die. Who in ...
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How to overcome fear and write copy that ROCKS!

How to overcome fear and write copy that ROCKS!     Hi CopyStar, Just about every copywriter hears ...
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7 things I love (and hate) about working with copy cubs

7 things I love (and hate) about working with copy cubs   Hi CopyStar, I don't know how ...
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Speak like a copywriter PRO – in just 5 minutes!

If you're going to be a copywriter — you gotta speaka da lingo!   Hi CopyStar, Nothing says ...
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How Writing a Letter Saved Me From A $1,178 Dumb Mistake!

How Writing a Letter Saved Me From A $1,178 Dumb Mistake! The Power of the Letter — in Copywriting ...
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It’s copywriting – not copy the writing!

It's copywriting - not copy the writing! Hiya CopyStar, I just had a long talk with one of ...
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P.S. Here’s how to maximize this valuable real estate in your sales

P.S. Here's how to maximize this valuable real estate in your sales promo! Hiya CopyStar, One of the BEST ...
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Let’s kick your writing skills into HIGH gear!

You and me. One on one. An hour of INTENSE copywriting advice…help… or whatever you need – absolutely ...
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The biggest mistake most new – and experienced – writers make…

The biggest mistake most new - and experienced - writers make... Hiya CopyStar, Ok, so let's say you ...
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If operators are busy, please keep calling!

If operators are busy, please keep calling! Hiya CopyStar, In our 21st century marketing world of treating the ...
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I’m so impressed with this cutting edge to writing kick-butt copy

I’m so impressed with this cutting edge approach to writing kick-butt copy – I JUMPED at the chance to ...
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Are you afraid of the big, bad sales letter

Are you afraid of the big, bad                 sales letter? Hiya ...
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The single word that boosts your power of persuation

The single word that BOOSTS your power of persuasion through DA roof!   Hiya CopyStar,  This month, I'm ...
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Can I have your money puh-leez

Can I have your money puh— leez? Here's how to master the art of nailing the sale!   ...
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Your Sales copy bombed – now what

Your sales copy bombed — now what? Hiya CopyStar, If it hasn't happened to you yet — it ...
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Give your clients 2 3 even 5 new sales copy

Give your clients  2... 3... even 5 new sales copy - for the price of ONE! Hiya CopyStar, ...
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Write Faster Copy… Part Two

Write FASTER Copy… Cut Down Your Writing Time By More Than 50%…  and DOUBLE Your Income!  7 keys ...
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Cut down your writing time by more than 50%

Write FASTER Copy... Cut Down Your Writing Time By More Than 50%...  and DOUBLE Your Income!  Hiya CopyStar, ...
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