Hiya CopyStar!
This past March I hosted an amazing tribute to my mentor, Clayton Makepeace. A-list copywriters and marketers made the time to share their fond memories of Clayton during this epic event.
The only thing that would’ve made the tribute even more stellar – is if Clayton was there – alive and in person.
Clayton would’ve appreciated hearing those kind words of gratitude and love.
And that got me thinking.
Why wait for a “legacy” event to praise and appreciate the legends in our copywriting industry?
Why not have them hear… read… and see the love – in person!
That’s way cooler, don’t you think?
So I want to take this moment to give a shoutout to one particular copywriting living legend – Mr. Bob Bly.
I’ve known of Bob Bly my entire copywriting/marketing career. In the late 1980’s – his name was one of the first I heard of when discussing A-list copywriters. And I’ve gotten to know Bob personally in the past 20 years.
Bob is a natural giver. He shares his 40+ years of copywriting and marketing wisdom freely with others. He’s written over 100 books to teach and train.
And he’s got a great ezine that’s loaded with practical and actionable advice. And if you’re not signed up to his ezine – do it now – you will not regret it: Click here!
When I had the idea to host the Clayton Makepeace Tribute – I reached out to the marketing community to ask for their support. Bob was the first to reply with an “I’m in Carline. Whatever you need.”
And I chose Bob to be the very first person to share his Clayton memory in the Tribute. If you haven’t seen Bob’s legacy lesson – check it out.
In fact – even if you’ve seen it – check it out again! You’ll get even more copywriting gold the second and third time you watch this video. I sure did!
When I thought about writing my first book, “My Life as a 50+ Year-Old White Male: How a Mixed Race Woman Stumbled Into Direct-Response Copywriting and Succeeded!” – Bob took the time to walk me through the process and even recommended agents and publishing houses to me. He was excited about my venture and genuinely wanted me to succeed.
When I recently asked fellow copywriters to send me testimonials to use for the release of my 2nd book – once again it was Bob who responded first. He not only said “yes” – but included a glowing testimonial in the email!
Honesty, I can’t think of one thing I’ve asked Bob to do that he didn’t deliver first… fast… and willingly.
I really appreciate Bob Bly. And what I’ve learned from him – I share with you.
So CopyStar – I’d like you to show Bob Bly some love too. Take a moment and send him a short email right now. Just a simple “Appreciate You Bob Bly!” on the subject line will do. Or feel free to say more in the email.
I’d love for my CopyStar readers to BOMBARD Bob with gratitude emails in the next 48 hours!
Knowing Bob – he will come back and tell me exactly how many HUNDREDS of emails he received during that time!
So are you in CopyStar?
If so – send this “Appreciate You Bob Bly!” message to rwbly@bly.com. Let’s see how much love we can show to Bob in the next 48 hours!
Let me tell you this: When you take a moment to perform a simple act of gratitude – you create amazing “feel good” endorphins in your brain that last for hours!
So you’ll get a “natural high” to boot!
Yours for stellar results,
