Carline’s Copy Thought

by carlinecole

Hiya CopyStar!

There’s nothing like a compelling story to grab your prospect’s attention.

Good stories move your reader… tap into emotions… and motivate your reader to action.

And above all — good stories are memorable! In fact…

… Jennifer Aaker, Behavioral Psychologist and Professor at Stanford University says, “Stories are remembered 22 times more than facts alone.”

Now — that’s some powerful knowledge for us copywriters to remember!

And your own personal story can be solid gold for the right market or product!

So have you had the opportunity to turn your personal story into a lead in your sales copy? If so – let me know.

Send me an email to: carline@carlinecole.com and put on the subject line: My personal story.

I’d love to hear how you did it!

And if you haven’t used a story for a lead…

… give it a try!

You’ll be amazed how an engaging story hooks your reader all the way to the sale!

Yours for stellar results,

P.S. No kidding! Personal stories are powerful – I ought to know – I wrote a TWO-TIME award-winning book about my story. It’s called: My Life as a 50+ Year-Old White Male: How a Mixed-Race Woman Stumbled Into Direct-Response Marketing and Succeeded!

Click here to get your copy and let me take you on a copywriting journey that ends with a $950 pot o’ gold! Yep – when you purchase my book – I GIVE you $950 worth of my swipe file. And guess what?

In that swipe file – you’ll discover even MORE amazing stories that will spark your creative juices and take your writing skills to a whole new level! Yep it’s true! And you can get that FREE swipe file if you buy my ebook… paperback… or audiobook! The choice is yours! Click here now – and tap into this amazing offer!