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You ain’t a sales writer if you don’t NAIL the sale!

You ain’t a sales writer if you don’t NAIL the sale! Hiya CopyStar, I’ve seen copy with a killer headline… credibility up the whazoo… and an intriguing story BOMB in the mail. Why? The copywriter made a fatal mistake: He never took the prospect by the hand and told him what to do to nail…

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Your sales copy bombed— now what?

Your sales copy bombed — now what? Hiya CopyStar, If it hasn’t happened to you yet — it will.  I promise. You spend weeks researching a project…  coming up with a convincing sales argument…  loading up your letter with proof elements — including stellar testimonials…  and giving the prospect an offer he can’t refuse. You…

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7 keys to writing faster and Making Lots of Moolah! Part DEUX

7 keys to writing faster and Making Lots of Moolah!  Part DEUX Hiya CopyStar! In the last issue — you got 2 of the keys I promised: Key #1: Convince yourself: Know what the heck you’re talking about — and… Key #2: Less is MORE: Work with a few clients — and really get to…

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Please do NOT share this news…

A Special Opportunity to Join a Very Exclusive Event. Won’t cost you a dime right now — but you must REPLY FAST! Hiya CopyStar, What you’re about to read is a work in progress. Negotiations are happening right now. Between me and the folks at AWAI. There’s a 40% chance it won’t even happen. But…

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10 Copywriting ACTION TIPS to BOOST your success!

10 Copywriting ACTION TIPS to BOOST your success!   Hiya CopyStar, I’ve been working with a few junior writers lately — and I’m starting to pull my hair out! Why? Because I keep repeating myself! Telling these folks the SAME thing! Seems like they all keep making the SAME mistakes. Sooo… … I wondered… ……

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Never write boring copy again

“Sizzling hot copy – written by Y.O.U!”   Hiya CopyStar, Want to know the absolutely BEST way to turn wimpy copy into smokin’ hot controls? You gotta grab your prospect by the eyeball and not let go until you make the sale – Kaching! And you can do this by doing one simple thing… Replace…

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How to grow your copywriting business – one client at a time!

How to grow your copywriting business — one client at a time! Hiya CopyStar, I remember my first copywriting job. I had hung out my shingle as a “copywriter” for almost a year, but still hadn’t gotten any body to hire me. I was supporting myself financially as a consultant and creating mail plans for a…

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A 4-letter word that gets you out of legal “hot water”

A 4-letter word that gets you out of legal “hot water”   Hiya CopyStar, If this hasn’t happened to you yet — I promise you, it will… … You write kick butt copy — in fact it’s the best stuff you’ve EVER written. You just know it’s going to BLOW THE ROOF off the results…

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